![]() The supermodel becomes their global brand ambassadorSummary by: FT Staff
Date Published: March 27, 2008
Elle MacPherson has had a long-standing career in beauty and fashion. Now WWD reports the supermodel has been signed by Revlon Inc. to be its global brand ambassador, a multiyear contract that will have MacPherson appearing in advertising campaigns globally, representing numerous products and being involved with the company's charitable activities.
"She is a talented model, entrepreneur, actress and mother, which fits in with Revlon's brand values," explains Chris Elshaw, executive vice president and general manager of Revlon's US region. Revlon is reported to have donated more than $65 million to research, counselling and outreach initiatives which support women's health and breast cancer schemes. MacPherson said in a statement, "I am proud to join Revlon in its celebration of women and its long term commitment and support for education and research to advance women's health and particularly to fight women's cancers." |
- Advertisement -
|